B2B data enrichment

Lead enrichment for every record
that enters your business

Web forms, spreadsheets, CRMs and event lists all arrive half empty.
TAMI AI fills in the verified contact details and company intelligence your team needs to qualify, route and close deals.

Lisa Martinez
Michael Chen
Sarah Johnson
Emma Williams
James Anderson
gymshark.com
Company
Industry
Employees
Headquarters
Founded
Revenue
Commerce
Ecommerce platform
Payment providers
Shipping carriers
Tech stack
Sample contact record, illustration
Lisa Martinez
Head of Growth
lisa@brightpath.co
07146 285 310
Sample contact record being enriched, illustration
Michael Chen
CTO at DataFlow Systems
michael@dataflow.io
07146 285 322
Sample contact record, illustration
Sarah Johnson
VP of Sales
sarah@growthly.com
07146 285 343
Sample contact record, illustration
Emma Williams
Marketing Director
emma.w@novaretail.com
07146 285 357
Sample contact record, illustration
James Anderson
CEO at Kestrel Logistics
james@kestrel.co.uk
07146 285 368
Gymshark
Gymshark
gymshark.com
Enriched
Company
Industry
Fitness apparel
Employees
1,001 to 5,000
Headquarters
Solihull, United Kingdom
Founded
2012
Revenue
£646m (FY25)
Commerce
Ecommerce platform
Shopify Plus
Payment providers
PayPalKlarnaApple Pay
Shipping carriers
EvriRoyal MailUPSDHLOnTrac
Tech stack
Google AnalyticsGoogle Tag Manager
Trusted by companies across industries
StripeWorldlineTrustpilotElavonDNA PaymentsiwocaPay
Data enrichment software

We read the open web, so a record reflects what a company does today

TAMI AI analyses 71 million active company websites to understand how each business operates today. Every record reflects accurate, real-time company intelligence straight from their own site.

That is also why the fields go further than a name and a number. What a company sells, how it takes payment, which platform its store runs on, who carries its deliveries, where it ships to.

How they take payment

The checkout provider running on the site, read from the page itself rather than bought from a directory.

PayPalKlarnaApple PayCard

What the store runs on

The ecommerce platform behind the shop, so you know how a company is built before you pick up the phone.

WooCommerce

The tools they use

The technology running on a website, from the analytics to the email service, kept current as the site changes.

Technology on the site
Ecommerce platform
Shopify Plus
Analytics
Google Analytics
Email service
Klaviyo
Reviews
Trustpilot

Who delivers, and where to

The carriers named on a company site and the countries it ships to. Two fields a bought list does not hold.

Record
DHL
UPS
GB
US
DE
FR
IE
NL
ES
IT
AU

How busy the site is

Website traffic, so a corner shop and a national retailer never look the same on paper.

Monthly global traffic
Visits
1.8M
Mobile visits
1.2M
Avg visit duration
7m 44s
Pages per visit
6.1
Data enrichment platform

Where lead records arrive incomplete

SalesforceSalesforce
CSV and Excel
REST API
TAMI
Work email
michael@dataflow.io
Submit
51 to 200 employeesUnited KingdomSoftware
Routed to mid-market team
Inbound forms

Capture an email, return the rest

Capture just an email address and let TAMI AI complete the rest. Instantly route leads by size, location, or industry without burdening visitors with long forms, delivering complete profiles to sales reps instantly.

Contact
Returned
Sarah Johnson
Growthly
EmailPhone
James Anderson
Kestrel Logistics
EmailPhone
Lisa Martinez
Brightpath
EmailPhone
Files and spreadsheets

Send a file, get it back filled in

Send a file of names, companies or websites. It comes back with the contact and company fields filled in.

Nightly refresh
02:00 UTC
18,240 of 25,000 records updated
POST /v1/enrich/batch
Data lakes and warehouses

Enrich records where they sit

Enrich records where they already sit, on a schedule, through the API.

Sample contact record, illustration
Emma WilliamsVerified
Marketing Director, Nova Retail
emma.w@novaretail.com
Event lists

Badge scans become records

Turn event badge scans into enriched records, with verified contact details and full company records.

Identity resolution

One person, however they appear

Companies often appear under varying names, spellings, and domain names, while contacts might use personal or professional email addresses across platforms. TAMI AI resolves these identities into single, unified profiles, ensuring a clean, single record for every contact and company.

Four ways one company appears
Legal name on the register
Gymshark Limited
Trading name on the website
Gymshark
Name on the invoice
GYMSHARK LTD
Website and its variants
gymshark.com, .co.uk
Resolved to
One company record
Company data enrichment

TAMI AI by the numbers

Fields include payment provider, ecommerce platform, delivery carriers and shipping destinations.

71m
Active company websites
From 400 million scanned
450m
Contacts
144
Fields per record
Frequently asked questions

Questions people ask before they buy

Still have a question?

Send us a sample of your own records and see what comes back before you spend anything.

Enrich a sample file
1What is B2B data enrichment?

B2B data enrichment is the process of filling in the company and contact details missing from a record you already hold. You send a name, an email or a website. Verified fields come back: job title, direct phone number, company size, industry, location and the technology the business runs on.

Enrichment works across three main workflows: live on web forms as visitors fill them out, in bulk across spreadsheet files and CRMs, or instantly via API as new records are created.

2How does B2B data enrichment improve a CRM?

A record carrying only a name and an email cannot be routed, scored or called, and job titles, company size and contact details change constantly. Enrichment returns what is true now, so a rep can pick up the phone the same day and routing, territory and reporting run on current data.

3Which platforms offer real-time enrichment rather than batch, and when does that matter?

Real-time enrichment triggers instantly upon record creation, enabling lead routing on a web form as it is submitted. Batch enrichment processes existing lists or CRM databases on a scheduled basis. TAMI AI supports both, and one credit wallet covers a form, a file, a scheduled run and an API call.

4Is broader company coverage more important than email match accuracy?

It depends on the job. If you are working a list of companies you already hold, accuracy on the address decides everything, because a wrong address is a wasted touch. If you are looking for companies you have never held, coverage decides, because accuracy on a list that is missing most of your market does not help you. TAMI AI is built for coverage first: 71 million active company websites, read directly rather than bought in.

5Where does TAMI AI get its data, and how often is it refreshed?

From the companies themselves. TAMI AI indexes 71 million active company websites out of 400 million scanned, and reads and re-reads each one, so a record describes the business as it presents itself now. The contact data is matched to those companies rather than compiled separately.

6Which fields come back, and how many of them are ones I cannot get elsewhere?

144 fields, including what a company sells, how it takes payment, which platform its store runs on and who carries its deliveries.

7What happens to a record you cannot match, and am I charged for it?

A credit is used only when a verified record comes back.

8How does the data reach the place my team actually works?

Via REST API, scheduled CRM syncs, or secure file export in your preferred format.

Get started

Send us a file and see what comes back

Send a sample of your own records. You get them back enriched, with the fields filled in, and you can see the match before you buy anything.

Not quite what you need? If the records are already in your CRM and just going out of date, that is CRM data enrichment. If you want it built into your own product, that is the data enrichment API.